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Advertising Allowance Program
Participate in CI's Advertising Allowance Program, detailed below:

Advertising Allowance Accrual:
2% of net purchases for qualifying accounts.

Reimbursement Method:
Credit memo applicable only to purchase.

Timing::
Advertising: within same calendar year

Accrual:
Per calendar year


Examples of Accrual:

Example 1
Reseller submits claim for $850. After ads are approved by Calculated's Advertising Department as being in compliance with this program, the following applies:
Claimed $850
Purchases accrued within year: $35,550
2% Ad Allowance $711
Reseller's Account Credited $711
(Note: Reseller will only be credited for up to 2% of annual net purchases)
 
Example 2
Reseller submits claim for $550. After ads are approved by Calculated's Advertising Department as being in compliance with this program, the following applies:
Claimed $550
Purchases accrued within year: $35,550
2% Ad Allowance $711
Reseller's Account Credited $550
(Note: Reseller will only be credited for amount of ACTUAL EXPENDITURES when less than 2% of annual net purchases)

Eligible Products:
All CI calculators, measuring and estimating devices.

Eligible Media:
  • Newspaper
  • Newspaper Inserts
  • Magazines
  • Catalogs
  • Circulars
  • Flyers
  • Radio
  • Online Advertising
  • Email
  • Direct Mail
  • Radio
  • TV
  • Cable TV
  • Other media require prior approval

Required Claim Documentation:
  • Newspapers: Datelined full-page tearsheet; paid media invoice
  • Newspaper Inserts: Complete copy of piece; paid media invoice
  • Magazines: Complete copy of publication; paid media invoice
  • Circulars: Complete copy of piece; paid media invoice
  • Flyers: Complete copy of piece; paid media invoice
  • Direct Mail: Complete copy of piece; postal form 3602; paid media invoice
  • Radio: Station affidavit; script; paid media invoice
  • TV: Station affidavit; script; paid media invoice
  • Cable TV: Station affidavit; script; paid media invoice
Note: All omnibus ads or pieces credited in proportion to space allocated to CI product(s).
Advertising Specifications:
  • Product must be illustrated
  • Trademarked name required & must be prominently displayed
  • Product must be accurately described
  • Price must be listed
  • Calculated Industries, Inc. name or logo must be displayed

Advertising Aids:

Note: Please refer to CI's Dealer Artwork. Click here.

CI will provide:
  • Camera-ready line art
  • Black & white and color images JPEG's & TIFF's
  • Digital scans/images on disk
  • CI logos
  • YouTube demo videos ($10 reimbursement per video)

CI Registered Trademarks:

Note: Please refer to CI's Trademark Guidelines. Click here.

The following are registered trademarks of Calculated Industries:

  • Blind Mark
  • Calculated Industries
  • Construction Master
  • Dimension Master
  • ElectriCalc
  • Qualifier Plus
  • Real Estate Master
  • Scale Master
  • Ultra Measure Master
  • Armadillo Gear

CI Trademarks:

Note: Please refer to CI's Trademark Guidelines. Click here.

The following are trademarks of Calculated Industries:

  • AccuMASTER
  • AirShim
  • Center Mark
  • ConcreteCalc
  • ConversionCalc Plus
  • DigiRoller
  • HeavyCalc
  • KitchenCalc
  • Machinist Calc
  • Material Estimator
  • Measure Master Pro
  • Multi Mark
  • Pipe Trades Pro
  • Plug Mark
  • ProjectCalc
  • Quilter's FabriCalc
  • TimeCard Tabulator
  • Time Master
  • Tradesman Calc
  • Trig Plus
  • Ultra Scale Master Pro
  • Wheel Master
  • Wheel Master Classic
  • Wheel Master Pro

SUBMIT CLAIM TO:

Calculated Industries
4840 Hytech Drive
Carson City, NV 89706
Attn: Co-op Advertising Dept

If you have any questions, please send us an .